Cocoa Meaning | CacaoCollective

Cocoa Meaning | CacaoCollective


Well cacao, is what can I say? Cacao is one of the trees that nature has made to help us the farmers, because truly we cannot actually define it. God only knows why he has created that tree. It is natural, it is helping all the farmers. Without cacao…, that is our life, our life product which is reducing our poverty. But really, when I started studying archaeology, when I arrived in Palenque, and after that when I went to Comalcalco, I had the opportunity to taste what is a real cacao drink. And for me this was something new, innovative, I had never experienced those flavours… I had never experienced such a thing before I arrived here. In my family I was lucky, we had an aunt who lived in Ivory Coast, and I visited her when I was still young. And I can remember very well this sensation of tasting the cacao bean taken from the pod, with the pulp around it. This touch of acid drops, it is still very much present in my memory. Cacao was the currency in our communities. The exchange resource between the goods we produced and those we needed. I can see my father when he started this, why he had to put in so much effort, so much time into this, because it’s not something that you grow and that will grow by itself, you just have to continuously maintain the cacao. My mother had a real passion for chocolate, and more precisely for bitter one. And then she always said: “I’m going to buy me a little chocolate”. And we used to catch her going to an extraordinary chocolate shop located here in Coyoacán. This is a childhood memory, because she used to hide them, I mean, getting one was like getting a treasure. Getting one was really something very special. She ate chocolate until the day she died. Cacao to me is… I look at cacao as a treasure. Cacao brings energy to people and you know…it gives some other… like energy for the body… I would say I find that cacao is an absolutely fantastic product. Because it´s an extremely complex product, in terms of colors, in terms of aromatic potential, in terms of colorimetry. Not to mention all I could say about the possibilities cacao can offer. With cacao, there are so many things that can be produced. It’s a crop that helps you to survive. It´s like the small cow of the poor: You will always get benefits out of it. Not only because you can be fed, but also because you will get health benefits out of it. Cacao has a lot of wonderful things. Where we live, it’s our source of living. We harvest the ripe cacao from our piece of land. We cleaned it and we left it drying to produce our “chorote”. Cacao can improve the life of the farmers. They are very interesting crops, not only the income for the farmer but also for the environment. Cacao is a wish fulfillment. Because there’s almost nothing in this world that you can take a fruit from a tree and turn it into something so incredibly valuable and so incredibly important in the lives of so many people. So for me, cacao, is a sort of like a dream that comes true for people every day all around the world. My heart has always been with the trees. So trying to understand all these factors that are involved in the decision on how we handle it, and drawing my own shadow in this cacao plantation, has been like a passion I have had. I had not chosen it. It’s the world of cacao and chocolate that chose me somehow. And I found it impressive too. And then, the day that you meet your first farmer… It’s a drug. You get dependent, you will never forget it. You always need to go back there. One of the most funniest things was to ferment a great quantity of cacao in Chiapas by phone. In the end it even turned out well, I was even more surprised, because I have never traveled to cacao countries and yet, I have fermented cacao by phone. And this is really the utmost that can happen! And when you tell people that you are working for cacao or a chocolate company, they always think of happy and entertaining things. It’s the way I have grown professionally. But on top of that it’s a crop I have grown a very special attachment to. Cacao is extremely important for me, and also for my family and the firm I work for. Cacao is my idol. I hope that until… yes, maybe until I’m dead I will still work on cacao. and also still consume chocolate. It’s one thing I have always thought of…It would be damn awkward being allergic to chocolate. You can be allergic to anything, but allergic to chocolate, What is left then? Cacao to me is something that cannot be separated.

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